CRAZZY 4 - Good movie and a great strategy !!

If I am right about what Mr. Rakesh Roshan is planning with his new release - Krazzy 4, he is a genius. He tried to do the same with Krish and now he is trying to do it with a better approach.

Contrary to the reviews, the movie is much better than most of our comedy brigade. If Partner, which was completely trashy, can be a hit, I wonder why crazzy 4 cant be a hit.

It has the best of actors in Irrfan Khan, Rajpal Yadav and Arshad Warsi. Acting was consistent and could beautifully carry the characters without deviation. Humour was not overflowing, stupid and unrealistic. The movie is based on 4 characters and so the humour was because of the nature, attitude and personality of the characters. Situational, genuine and of course very funny.

The movie is definitely worth a watch.

What really caught my attention in the movie is a clear strategy of Mr. Rakesh Roshan trying to introduce this whole concept of crazzy 4 as a brand. He has tried to create brands like 'Fantastic Four', Famous Five, 'James Bond'.

I am really surprised that none of the movie reviews have noticed or written about the same.

I wonder if the strategy would work but he did a good job. Firstly, he along with his director, Jaideep Sen etched the four character with utmost precision and clarity.

Character 1 - Gangadhar (played by Rajpal Yadav) is a Gandhian whose mind is stuck in a time warp. He thinks that the country is still a British colony and we must fight for its freedom. Character 2 - Dr. Chowdhury (played by Irrfan Khan) is an eccentric with an obsessive compulsive urge to keep everything clean and proper. He has the urge to think that he is the captain of the team and be the messiah to keep the society clean and better. Character 3 - Raja (played by Arshad Warsi) is a character suffering from perpetual and spontaneous anger, who cannot control his anger in support of the world view that he has. Character 4 - Dabboo (played by Suresh Menon) is a character who has suffered trauma in the past and is unable to talk and is perpetually scared of the world.

Secondly, the director has shown an emotional bonding between the 4 characters. Even though the characters are not in proper mental state, they understand each other. To top it all, the director has brought in the character of Dr. Sonali who is the Godmother for the crazzy 4. They would do anything for her and also listen to her without question out of respect and love. This makes a team and perfect for branding and making a series of movies on the team.

Thirdly, the movie has a lot of scenes that tries to preach morals and good principles. It is typical for a movie brand to preach high morals without being boring and by being acceptable to the society at large. It is also important that the brand takes relevant issues into consideration. For instance, it preaches patriotism. In one of the scenes, the movie screen-play makes everyone in the scene stand up and respect our national anthem. The scene is so entwined with the story that it is hardly preachy and boring. It also brushes through the issue of keeping our cities clean through the character of Dr. Chowdhury.

Lastly, the movie has a song after the end of the story which clearly tries to put forth 'Crazzy4' as a brand. Hrithik Roshan introduces Crazzy 4 with his excellent dance. The lyrics of the song is cleverly crafted to introduce Crazzy4 as a brand that is truthful, honest, daring and would fight for the good.

Break free gotta get some chhutti... Tod do zanjeeron ko…Break free get ready kyon ki…Aa rahe hain krazzy4; They may be nuts… but they’ve got guts... Woh hai paagal deewane; And they don’t care… if people stare…Laga dein sabko thikane…; They’ll make you drool… they ain’t no fool…Chant hain wo mastane…And if that’s mad… its just too bad…Sach hai ye solah aane; So if you wanna… yeah… yeah…Dil hai deewana… yeah… yeah…1 and 2 and 3 and 4…Swing it with me doston…. Break free gotta get some chhutti... Tod do zanjeeron ko…Break free get ready kyon ki…Aa rahe hain krazzy 4…

Great Song. And I hope it does its purpose. All the best, Mr. Roshan.

A confused 'Salaam' to the confused concept of 'Ishq'

My Thoughts on SALAAM-E-ISHQ

All of us know what 'Ishq' is? Ya, of course. We know what love is all about. The 10 year old Tom in the neighbourhood knows what love is. His friend Tina knows about it too. The college going Prakash knows about it all. His crush Sonali also has a mushy idea about it. You know what Ishq is and I know about it as well.

Thats the thing about Ishq, about love. Everyone knows about it but everyone has a different idea about it, has different expectations and has different ways of expressing it. When I was watching Salaam-E-Ishq - the latest release by Nikhil Advani - I was thinking... perhaps thats the idea about the movie... showcasing love and its manifestations from 6 different angles. And it would be interesting... but as we all know you can't expect too many things from bollywood movies made for the masses. And it was a massacre of an experience.

I know its difficult to pull out a movie through 6 different narrations. So many movies in the recent past failed at the attempt. More famously, Naseeruddin Shah's movie on multiple stories all ending with the twin towers in US. What a mess of good sub plots within a plot! And I thought one would and should learn from other's mistakes and escapades. However, in Salaam-E-Ishq, none of the stories moved ahead and they all finished without a trace of developmental or moral logic. What is the director trying to convey; or did he have too many things to convey? He got so entangled that he fell flat on his own cobweb.

I still feel there is a lot of meat in the concept of expressing (salaam-ing) Ishq from six different angles. But Salaam-E-Ishq could not do justice to any of the six angles. It started well but lost it soon after. The follow-through and the string to pull all the six stories together were not strong enough.
The most poorly portrayed angle was the angle of lust. If I was Sohail Khan, I would have killed Nikhil Advani for giving such a mindless treatment to his character. Ishq and lust or Ishq with lust could have been such a great powerful story..... if only the director could see it. Instead he killed whatever he weaved in the beginning by giving a comic twist to such an extent that you wonder that the director could have taken Johny Lever if he wanted to give a comic fillip to the movie just for the fun of it. Sohail goes flying through a wall in one scene.... what was Nikhil thinking!!! Thus he gave such a tragic end to a great potential story and the sixth angle became an object of mere pun. I weep in distraught.

The other two potentially great angles handled slightly better were the Akshay Khanna-Ayesha Takia and the Anil Kapoor-Juhi Chawla angles. Who does not get cold feet and butterflies just before marriage? And who does not go through a phase of confusion after 5-7 years of marriage, when one sees other beautiful woman? These are such universal concepts of (confusion in) love for strong story telling. But our Nikhil Advani could not do much justice here either. I would however say they were the best two stories in the movie as far as the narration of the 'Ishq' angles is concerned. Akshay did a great job and carried the movie all through. Anil Kapoor anyways is a class apart and adds tremendously to the screen play of every movie he does.

And then there is this ambitious woman who forgets love for famedom. And her ashiq who is bent on winning her back. What do you think? completely bollywoodish in smell and taste, isn't it?... definitely not as strong as the other stories which had a base and foundation in true emotions. But the producer had to do a justified investment and need a Salman Khan to safe keep his investments in crores. So no points for this angle.... The producer can make an independent movie on this theme however... the mass may love it...

And please don't force, I just wont talk about Govinda's re-entry into Bollywood... completely a hogwash of a story among such strong stories. Completely took away the maturity of the other stories from the film. What crap? A taxi driver - some sort of a prem pujari - falling for a foreigner and ultimately the foreigner falls for him. Oh man, give me a break.... that foreigner was a cutie and only that kept me awake. And I can't figure out what angle of 'Ishq' is this? What is the foundation or rationale for including this story in the movie. You cannot mix real and unreal. Either you stay completely real or completely unreal. One doesn’t expect reality in unreal movies like Hera Pheri and therefore don’t curse such movies after watching them.

And then we have our sweet upcoming actress Vidya Balan and our hunk Mr. John Abraham... He was a media planner in Ambience once, can you believe it? Anyways, in the movie he loved his wife (she is not from his religion and caste) like no tomorrow. He has fought all odds and family to marry her. He can do anything for her and so forth. So is that a big deal? All heroes love their heroines and die for them.. Amir Khan died in his very first film - Qayamat Se Qayamat Tak. Here, too I cannot see the logic and morale of including this story with the other 5 stories. Perhaps the message was true love never dies whatever be the situation.

On the whole a not so good movie from the story telling point of view. Much below my expectations. I would like to think that people do not have much expectation from the movie. At least they wont come out of the cinema hall with the unsatisfied look. From the technical side, all movies these days are great from camera and choreography point of view. The money that a producer spends has to come out in the screen.

As I said earlier, love as an emotion has different interpretations for different people of different age, gender and background. And as such it is a confused emotion if you look at a summation of all the different interpretations. So I agree it must have been very difficult to bring six interpretations into a single movie. I can give it that much to the director as the subject taken was indeed difficult. But it would be a complete disappointment if the real reason for this disappointing movie is that Mr. Nikhil Advani could not understand the different interpretations of love in depth and therefore could not visualise the movie and made a complete mess of the movie.

I sincerely hope that is not the case.